The ghost does not give an explanation of any sort, leaving the ghosted wondering where he or she went wrong.

opens in several thousand theaters across North America.

Mainstream horror fans — the audiences who flock to almost any wide-release horror movie and often boo at the end — should be used to this; a whole generation of them have grown up in a world where a horror movie opens on the first weekend of January almost every year.

It can be refreshing to settle in for a modest, low-budget horror movie in the middle of all that prestige.

January is often derided as a big-studio garbage dump, and sometimes it earns that assumption.

Chelsea, a 25-year-old Manhattanite who has been both a ghost and a ghostee says the fast-paced, onto-the-next mentality of online dating makes the need for an "it's not me, it's you," conversation irrelevant.

"Even after one or two dates they are still just a profile to you, not a person.

As cynical as it sounds, studios might feel more likely to experiment with early January releases, since all they care about is the fact that the movie is ready to go as soon as the holidays clear.

Given that leeway, maybe January horror movies should be more adventurous.

(The Discovery Channel has yet to confirm the anecdote, but current 20-somethings speculate as much.) But in an era of Tinder, OKCupid, JSwipe and Hinge, matchmaking often happens by swiping right and left, making potential daters literally disposable.